This website is thought to appeal different personas:

The Recruiter:                                                                                                                                                                              can navigate through the wepages to assess my personal branding. He/She can then decide if I am a good fit for a specific company during an interview.

The Business Manager:                                                                                                                                                           can search Marketing strategy information and best practices to educate himeself. He could contact me for collaborations.

The Professor:
can check the material on the website and  hopefully assign a good grade 😉